The program aims to cultivate applied, interdisciplinary and internationalized talents who are able to master the theory, methods and skills of e-commerce systematically, familiarize themselves with the operation rules and business process of cross-border e-commerce, understand modern economic management and network information technology, and be able to engage in the business operations of e-commerce.

  Major courses include Microeconomics, Macroeconomics, Introduction to E-commerce, Principles of Management, Principles and Applications of Computer Network, Online Payment and Settlement, Customer Relationship Management, International Trade Theory and Practice, Database Management and Application, and Network Marketing.